The ‘Polling Apocalypse’ and Why Entrepreneurs Have to Find Better Ways to Know Their Customers

Posted on November 12, 2016 by Zsofia Kerekes • Leave a comment

=Why we all need to get our heads out of our… There are days when billions of humans around the world seem to gasp “Whaaat” in unison. Bobby Ewing taking a hot shower, Germany defeating Brazil 7-1, things like that. Then, there are the painful, shocking moments of the “This cannot be happening now” type. Continue reading →

Customer Development and Research

What Does the Clock Say? – The Best Time to Send Research Invites

Posted on May 27, 2014 by Zsofia Kerekes • Leave a comment

Whether asking people to have a quick chat, share their thoughts or take your survey, one of the most important keys to success is the right timing. (Just like it is in almost every part of life, but let’s not put the ‘Coelho hat’ on just now.) SENDING OUT EMAIL INVITES If you are lucky enough, … Continue reading →

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The ‘Polling Apocalypse’ and Why Entrepreneurs Have to Find Better Ways to Know Their Customers