The ‘Polling Apocalypse’ and Why Entrepreneurs Have to Find Better Ways to Know Their Customers
Customer Development and Research

The ‘Polling Apocalypse’ and Why Entrepreneurs Have to Find Better Ways to Know Their Customers

=Why we all need to get our heads out of our… There are days when billions of humans around the world seem to gasp “Whaaat” in unison. Bobby Ewing taking a hot shower, Germany defeating Brazil 7-1, things like that. Then, there are the painful, shocking moments of the “This cannot be happening now” type. Advertisements Continue reading

(Updated) Notes on MTurk – What Segments You Can Actually Find There
Customer Development and Research

(Updated) Notes on MTurk – What Segments You Can Actually Find There

The other day we gave MTurk another shot. I have to admit that this time I was much lucky with it. Our Sortpad squad managed to make about 17 interviews with US parents about their mobile photography habits within less than 48 hours. And respondents were actually great people! (…taking 10 mins for 2 bucks – I … Continue reading

Let our Powers Combine! – The Collaborative Startup
Branding a Startup / Customer Development and Research

Let our Powers Combine! – The Collaborative Startup

I recently mentioned a new initiative called the Collaborative Startup Community. It’s time to present them in more details and encourage all the startuppers interested in Community Building and Lean methodologies to join the virtual “club”. (No, I didn’t get any free T-shirts, teddy bears or iTunes gift cards for doing so.;). What is it all … Continue reading

Survey from Scratch – Do-s and Don’t-s
Customer Development and Research / Customer Segmentation

Survey from Scratch – Do-s and Don’t-s

We’ve just finished a survey-based customer discovery process with a startup (working on a mobile payment app for smart phones). In the end, we were happy to manage a huge number of respondents (approx. 790 within about three weeks), so we were quite satisfied with it. On the other hand, I would still like to … Continue reading

How to Ride the Waves of Disruption – What the Budapest Startup Scene Can Learn from Cust Dev and Startup Guru Patrick Vlaskovits
Customer Development and Research / Growth Hacking

How to Ride the Waves of Disruption – What the Budapest Startup Scene Can Learn from Cust Dev and Startup Guru Patrick Vlaskovits

Patrick Vlaskovits, the author of The Lean Entrepreneur and The Entrepreneur’s Guide to Customer Development (whose sleek site presenting his books and blog posts is well worth a visit, both for getting into a surfer and an entrepreneurial mood, visited the Budapest startup scene these days. Swapping the ocean waves for the Wave of Disruption, Patrick … Continue reading

Every Little Difference Counts – DIY Psychology #2
Customer Development and Research / Customer Segmentation

Every Little Difference Counts – DIY Psychology #2

Last time, we invited the A-team of Cust Dev interviewees to a virtual psychological session. They were self-confident, smart and extroverted when being asked about their lives. It’s time to take a look at some completely different personality profiles. 1) Little Miss Shy – the intimidated one What are they like? Sometimes you approach someone … Continue reading